Intelligent Payment Routing
Intelligent Payment Routing is an advanced feature of payment gateways that optimizes the processing of online transactions.
It leverages sophisticated algorithms and real-time data to automatically route transactions to the most suitable acquiring bank or processor based on predefined criteria such as:
- success rate
- card type
- geographical location
This helps to increase approval rates, reduce costs, and enhance the overall efficiency of payment processing.
For merchants operating in multiple regions or with customers around the world, intelligent payment routing is particularly beneficial as it can dynamically select the best route for each transaction, taking into account the unique characteristics of different markets and payment methods.
This ensures that merchants achieve the highest possible conversion rates while minimizing transaction costs.